Fashionista by Dave Yoder Collection Header Image

fashion (n)

c. 1300, fasoun, "physical make-up or composition; form, shape; appearance," from Old French façon, fachon, fazon "face, appearance; construction, pattern, design; thing done; beauty; manner, characteristic feature" (12c.), from Latin factionem (nominative factio) "a making or doing, a preparing," also "group of people acting together," from facere "to make"

-ist

word-forming element meaning "one who does or makes," also used to indicate adherence to a certain doctrine or custom, from French -iste and directly from Latin -ista

When I left my California newspaper job to begin freelancing in Milan, I had no interest in fashion; rugby, surfing, and adventures in photojournalism were my passions. But Art Streiber in LA urged me to visit an editor at the Fairchild office in Milan. Absurdly, I took a photo essay I had shot on bounty hunters, a gritty portfolio that was the farthest extreme from fashion photography I could have chosen. To my surprise the editor loved it and hired me, to shoot in my reportage style, backstage at the largest shows in Milan. I had acquired a coveted spot available to only a handful of top fashion photographers and had no idea how lucky I ... See more