My documentary work brought me to 20+ countries in the last 8 years, often those were countries where social media focused a lot of the tourism and artistic attention. During that time I decided to create projects that would highlight the beauty and story of countries that were not on the 'social media' map, so to change my focus and give space and platform to people that didn't have that same attention but that definitely deserved it. Learning new stories and cultures, getting away from the comfort zone, and giving voice to those who don't have it is the best part of my job.
Italian born and raised, moved to NYC in 2010. Sal started his career as a freelance director, producer, camera operator and editor.
Sal is a pioneer of the original content for web, his work can be quantified with more than 100 million views on YouTube spreading from music to sports and art.
Sal is a Sr. Content producer at Adorama in NYC, Sony Alpha ambassador, and one of the founding members of the Sony Alpha Collective.